With over 90 million instagram followers, instagram is no doubt one of the best hits for photo sharing applications. Many businesses in their attempt to broaden their online reach buy instagram followers. However, many businesses still see demerits in the service making them lose out in a strong user base that the social networking site could potentially engage. This is usually due to some misconceptions about the service.
There is a misconception that the service only works if you sell visual products. This is not real and businesses should start treating this as an opportunity to be even more creative. They should develop images that are valuable, compelling or entertaining to share with their followers. Since they do not have products to showcase they can show their culture, employee goodwill, celebrations, merchandise and many more.
The service is not preserved for big brands, as many people tend to believe. Even small businesses have their space and indeed some are already enjoying the coverage after featuring on instagram blog. Of those who have confirmed that that the service is helping them generate sales leads include artists and vendors. This means any business, irrespective of its size is likely to benefit from using this networking site.
It is common for people around the world to think that you can only use the service for posting photos as opposed to other social networks. However, this is far from true given that it supports communication just like the other brands. This means brands have the ability to leverage user-generated content by way of photo contests and special campaigns.
Tracking and monitoring your activities on the service is very possible. Stop believing otherwise. SumAll, nitrogram, stratigram and static are some of the analytics platforms that have now been developed as part of the service to help you track the performance of your brand on the site. Simply go to the metrics of your account and those of its community and get the results you want; everything is automated.
The popular misconception that the service provider has a right to use your photos for commercial purposes should end. The belief that was fueled by the misunderstanding of the general terms and conditions was set aside when the social networking site revised its terms and conditions. This revision has filled in the vacuum that was causing worries among business executives.
The service is not a preserve of technocrats and computer engineers as some businesses think. It is not a complex application as it incorporates friendly user interfaces just like other social networking sites. Uploading a photo is done just the same way one does it with Facebook, YouTube or twitter. There is therefore nothing therefore complex in its usage.
Another misconception is that only teens and young adults are the ones who are really meant to use the service. It has links with other social applications like YouTube and twitter with an equally large audience. Consider using the service for your marketing strategies. Using this social media site will certainly improve your brand popularity.
There is a misconception that the service only works if you sell visual products. This is not real and businesses should start treating this as an opportunity to be even more creative. They should develop images that are valuable, compelling or entertaining to share with their followers. Since they do not have products to showcase they can show their culture, employee goodwill, celebrations, merchandise and many more.
The service is not preserved for big brands, as many people tend to believe. Even small businesses have their space and indeed some are already enjoying the coverage after featuring on instagram blog. Of those who have confirmed that that the service is helping them generate sales leads include artists and vendors. This means any business, irrespective of its size is likely to benefit from using this networking site.
It is common for people around the world to think that you can only use the service for posting photos as opposed to other social networks. However, this is far from true given that it supports communication just like the other brands. This means brands have the ability to leverage user-generated content by way of photo contests and special campaigns.
Tracking and monitoring your activities on the service is very possible. Stop believing otherwise. SumAll, nitrogram, stratigram and static are some of the analytics platforms that have now been developed as part of the service to help you track the performance of your brand on the site. Simply go to the metrics of your account and those of its community and get the results you want; everything is automated.
The popular misconception that the service provider has a right to use your photos for commercial purposes should end. The belief that was fueled by the misunderstanding of the general terms and conditions was set aside when the social networking site revised its terms and conditions. This revision has filled in the vacuum that was causing worries among business executives.
The service is not a preserve of technocrats and computer engineers as some businesses think. It is not a complex application as it incorporates friendly user interfaces just like other social networking sites. Uploading a photo is done just the same way one does it with Facebook, YouTube or twitter. There is therefore nothing therefore complex in its usage.
Another misconception is that only teens and young adults are the ones who are really meant to use the service. It has links with other social applications like YouTube and twitter with an equally large audience. Consider using the service for your marketing strategies. Using this social media site will certainly improve your brand popularity.
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